Novelyn Busitan

Executive VA | Operations, Content & Brand Support

Who I Am & What I Do

Hi, I'm Novelyn — an Executive Virtual Assistant based in the Philippines with hands-on experience supporting a US-based homecare franchise CEO across operations, brand, and business development. I specialize in keeping the backend of a business running smoothly — from managing CRM pipelines and executing outreach campaigns, to designing marketing materials and handling day-to-day executive tasks.

What I bring isn't just a list of tools — it's the ability to figure out what needs to be done, do it well, and communicate clearly along the way. If you're a founder, executive, or solo professional who needs someone reliable on the operational and creative side, I'd love to work with you.

Key Skills

1

CRM & Pipeline Management

2

Lead Generation & Outreach

3

Executive & Admin Support

4

Marketing Collateral & Brand Design

5

Content & Social Media Management

6

Video Editing

7

Market Research & Data Organization

8

SOP & Workflow Documentation

Services I Offer

Executive & Administrative Support

Inbox and calendar management, task coordination, document preparation, and general admin — so you can stay focused on what matters most.

CRM Management & Data Entry

Organizing and maintaining your CRM, cleaning up records, auditing data accuracy, and keeping your pipeline structured and current.

Lead Generation & Outreach

Researching and compiling verified leads, crafting personalized outreach messages via LinkedIn and email, and following up to keep conversations moving.

Marketing & Brand Collateral

Designing on-brand materials — flyers, posters, newsletters, and pitch decks — tailored to your business needs using Canva, PowerPoint, and Google Slides.

Social Media Management

Scheduling, and publishing content across platforms while maintaining a consistent brand voice and keeping your audience engaged.

Video Editing

Editing short-form videos and Reels for social media using CapCut and Canva — clean, polished, and ready to post.

Market Research & Data Organization

Gathering business intelligence, organizing contact databases, and structuring data in Google Sheets to support your growth and decision-making.

SOP & Workflow Documentation

Creating clear standard operating procedures and tracking systems to keep your operations organized and easy to hand off.

Tools & Technologies I Master

Here are the tools I work with regularly — across admin, design, CRM, and communication.

AI & Content Creation Tools

ChatGPT

AI assistant for content creation, research, and task automation.

Gemini AI

Advanced AI for analysis, writing, and creative problem-solving.

Video & Creative Tools

Canva

Graphic design for stunning visuals, presentations, and marketing materials.

Gamma

Interactive presentation and document creation platform.

CapCut

Video editing for engaging promotional content and social media videos.

Productivity & Office Suites

Microsoft Office Suite

Word, Excel, PowerPoint, Outlook for comprehensive document management.

Google Workspace

Gmail, Calendar, Docs, Sheets, Slides for collaborative productivity.

Communication & Collaboration

Zoom

Seamless virtual meetings and client communication.

Slack

Team communication and project coordination.

Microsoft Teams

Enterprise collaboration and video conferencing.

Discord

Community management and team communication.

Social Media Platforms

Facebook

Social media marketing and community engagement.

Instagram

Visual content sharing and brand building.

LinkedIn

Professional networking and B2B marketing.

TikTok

Short-form video content and viral marketing.

Reddit

Community engagement and content marketing.

CRM & Project Management

Rallio

Social media management platform for multi-location scheduling.

Smart Sheet

Project management and workflow organization.

IFX

CRM for franchise owners and business management.

HubSpot

Comprehensive CRM platform for sales, marketing, and customer service management.

Generations

Healthcare management and client coordination.

Work Samples

CRM Management & Sales Administration

Executive & Admin Support

Content & Social Media Management

Marketing Collateral & Brand Design

Market Research & Data Organization

AI Video Production & Editing

Welcome to Tiktok HCAN.mp4

Video 20.mp4

Google Docs

My Body.mp4

Google Docs

Apple Song.mp4

Client Testimonials & Feedback

Trust and credibility are paramount. Here’s what satisfied clients and mentors have to say about working with me. Their words highlight the impact of my support and dedication.

"Novy is such a perfect fit for our business and she cares so much."
— Mark Goetz
CEO of HomeCare Advocacy Network

"Kudos to our very own Novy! You rock and always make us proud! Thank you so much for being a dedicated employee."

— Gracey Ostaco
COO of E-Precision

These are real words from people I've worked with — and I intend to keep earning them

Profiling My Ideal Clients

Who They Are

My best clients are executives and business owners who are managing a team, wearing multiple hats, and simply don't have the bandwidth to keep up with everything that needs to get done behind the scenes. They usually come in with an overflowing inbox, a CRM that hasn't been touched in weeks, leads that never got followed up on, and systems that need organizing — and they need someone who can step in and take it from there.

My Approach

I don't have a one-size-fits-all way of working. Every client runs their business differently, and I adjust to fit how you work, not the other way around. Whether the priority shifts from organizing data one day to designing a deck the next, I get up to speed quickly and deliver without making it a big deal.

I keep things straightforward — tasks get done accurately, on time, and without needing constant follow-up. If something needs your attention, I'll flag it.

Why Choose Me as Your Virtual Assistant?

Choosing the right virtual assistant can transform your business operations. Here's why I am the ideal partner for your success.

I get up to speed fast.

I don't need weeks of handholding to get going. Point me to the tools, give me context, and I'll figure out the rest. Clients don't have to slow down just to bring me in.

I adapt to how you work.

I don't come in with a fixed way of doing things. I learn your systems, your preferences, and your pace — and I work within that, not against it.

I treat your business like it matters.

Because it does. Whether it's a small data task or a client-facing deck, I put the same care into everything — because sloppy work reflects on you, not just me.

Let’s Connect & Collaborate!

If you're looking for reliable support and you think we'd be a good fit — I'd love to hear from you. No lengthy process, just a straightforward conversation about what you need and how I can help.

Reach out anytime:

📧 [email protected]
🔗 www.linkedin.com/in/novelyn-busitan-692894416
💬 +63 993 365 8384

I typically respond within 24 hours. Looking forward to connecting!


Made with